We provide intuitive, individual and compelling brand work, underpinned by comprehensive research and over 12 years of experience. Our thinking is strategic and our approach is collaborative to fully understand our clients’ business challenges.


Our process is

discover-define-design


Not all of clients require all three stages, so although they form a 3 stage process, they can be also be delivered individually.


Discover

Research & Insights

Key insights from customers, staff and stakeholders to provide the foundations for defining brand values and personality.

Market Insights & Audits

Staff & Customer Surveys and Focus Groups

Define

Brand Positioning

Creation of a personalised Brand Pulse to articulate the heart of the brand and reveal the most appropriate brand strategy for development and differentiation.

Brand Pulse Workshop

- what is a Brand Pulse workshop?

Name Generation Workshop

People & Culture Workshop

Design

Brand Expression

Development of visual language to express the personality and clarity of the offer – pure design, look and feel.

Brand Identity

Brand invention and full application
Brand Guidelines

Digital

Website Design and Build
Microsites
Online Branding
E-Marketing & Advertising Campaigns
Games
SEO

Marketing Communications

Brand Photography
Print applications
Instore
Merchandising

Business Communications

Annual reports
CSR Literature
Internal Branding
Staff and Stakeholder Communications

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